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Six campaigns and collections inside one of the most competitive athletic brands on the planet. From Bryce Harper and Steph Curry activations to the Tuff Crowd and Future Proof apparel lines, each project demanded creative that could hold its own against UA's global scale. UA FC extended the brand into football culture. The Water Project brought a cause-driven dimension. Design that carries weight beyond aesthetics.











A brand built around the principle of intentional movement. Every element earned, nothing decorative. We developed a full identity system that lives as confidently in print as it does in motion. Six animated deliverables were produced alongside the static brand suite, creating a toolkit that moves the way the brand thinks: with precision and momentum.







Not another water brand. KnotWTR challenged the category with a name that demands a double-take and a visual identity that delivers on the provocation. We built a brand that's equal parts functional and irreverent. Sharp enough for retail shelves, distinct enough to carve real space in a crowded wellness market. The packaging system is the brand: no explanation required.







Built for the intersection of physical and digital identity. A brand system designed to exist across dimensions. Meta Vision demanded a visual language that felt equally at home rendered in 3D environments, printed on physical touchpoints, or deployed across digital surfaces. The result is a cohesive identity that doesn't collapse when the medium changes.



Legacy institutions carry weight. The challenge is making them feel alive. Our work with Clark College focused on refreshing the brand's visual expression without disrupting the institutional trust built over decades. The result reads as established and forward-looking simultaneously: confident enough for recruitment materials, flexible enough for digital-first channels.
Education infrastructure deserves design that takes it seriously. EduOps is an operations platform built to eliminate the administrative friction keeping educators from educating. The brand needed to feel enterprise-ready without losing the human dimension of what the product actually does. Trustworthy for administrators, approachable for the practitioners using it every day.





The next generation of athletes deserves a platform that matches their ambition. Prospect 100 identifies and elevates emerging athletic talent. We built the brand to feel like what it spotlights: fast, credible, and impossible to ignore. The identity system scales across digital touchpoints while maintaining the editorial weight of a publication that takes scouting seriously.